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The microenvironmente: Analysis of the Fashion Business
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3.1.1 Market value for business (anni 2010-13 e previsioni 14-15):
- 3.1.1.1 Apparel Market value
- 3.1.1.2 Leather Market value
- 3.1.1.3 Jewelery Market value
- 3.1.1.4 Perfumes Market value
- 3.1.1.5 Sunglasses Market value
- 3.1.1.6 Other Market val
ue
3.1.2 Market value for Strategic Groups (anni 2010-13)
- 3.1.2.1 Market value luxury 2010-13 and estimations 2014-15 (source: Altagamma)
- 3.1.2.2 Market value companies lifestyle
- 3.1.2.2.1 Market value historical griffe (choose 5 listed brands and add their profitability) – find the trends for each market
- 3.1.2.2.2 Market value contemporary griffe
- 3.1.2.2.3 Market value industrial brands
- 3.1.2.2.4 Market value fast fashion
- 3.1.2.3 Market value specialized companies
- 3.1.2.3.1 Market value underwear
- 3.1.2.3.2 Market value formalwear
- 3.1.2.3.4 Market value accessories
- 3.1.1.2.4 Market value kidswear
- 3.1.1.2.5 Market value actiwear
- 3.1.1.2.6 Market value casualwear
3.1.3. Market value for Geografic Markets
- 3.1.3.1 Market value world
- 3.1.3.2 Market value USA
- 3.1.3.3 Market value Italy
- 3.1.3.4 Market value BRICS
3.2 Profitability for the Strategic Gruoup – use one indicator (e.g. ROI, or ROA or ROS, etc…) – build a sample for 3 companies for every group
3.2.1 Profitability luxury 2010-13
3.2.2 Profitability lifestyle companies
- 3.2.2.1. Profitability historical griffe
- 3.2.2.2 Profitability griffe contemporary
- 3.2.2.3 Profitability industrial brands
- 3.2.2.4 Profitability fast fashion
3.2.3 Profitability specialized companies
- 3.2.3.1 Profitability formalwear
- 3.2.3.2 Profitability accessories
- 3.2.3.3 Profitability kidswear
- 3.2.3.4 Profitability actiwear
- 3.2.3.5 Profitability casualwear
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The microenvironmente: Analysis of the Fashion Business.docx
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