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Контрольная работа №II Вариант №9 I. Перепишите и письменно переведите текст. Sales Personnel. From the retail clerk behind the counter to the w
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Контрольная работа №II
Вариант №9
I. Перепишите и письменно переведите текст.
Sales Personnel.
From the retail clerk behind the counter to the wholesale merchant, selling jobs require a great variety of skills. A real estate salesman must know property values, and a shoe salesman must know how to fit shoes. Some salesmen may have to do a great deal of traveling. An insurance salesman must go to his customer's home or office to discuss various types of insurance plans. Certain salesmen sell raw materials, such as chemicals, steel, or plastics, to manufacturers who make articles from the materials. Such salesmen must know how these raw materials can be handled and what items can be made from them. Men who sell machines must know how the machines work. The salesman with great technical knowledge is called a sales engineer.
Most large companies conduct special training programs for their sales personnel. These programs instruct the trainees in methods of salesmanship and give them a thorough knowledge of the product they are to sell.
While background knowledge may differ widely, there are some basic qualities that all salesmen must possess. They have to be able to deal with people directly—find out what the customer wants and help him make up his mind. The salesman makes the consumer aware of new goods and informs the producer of the likes and dislikes of the consumer. When this is done, the cycle of production moves smoothly, and thus the salesman performs an important service to the economy.
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