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Контрольная работа № 4 (6 семестр) Hotel chains 1. Choose the variant that best completes the statement or answers the question. 1. One of the most i
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Контрольная работа № 4
(6 семестр)
Hotel chains
1. Choose the variant that best completes the statement or answers the question.
1. One of the most important advantages of the hotel chains is having the resources to …
a. spend more money on advertising
b. get more money for salaries
c. waste money
d. pay less amounts of money for taxes
2. The chains can spread the cost for advertising among …
a. all of their employees
b. all of their customers
c. аll of their member units
d. all of their sponsors
3. The top staff people are usually experienced hotelmen who can …
a. effectively control the operations of the individual units
b. always do whatever they want
c. come to their work any time they like
d. spend hotel money on their personal needs
4. The practice of every-year-changing locations for holding the conventions is very attractive to …
a. people applying for hotel jobs
b. many sponsoring groups
c. hotel staff
d. citizens of the chosen city
(4 балла)
2. Give the English equivalents to the following word combinations.
1. быстрое строительство гостиниц fast hotel constructing
2. появление сетей отелей the emergence of hotel chains
3. дочерняя компания a subsidiary
4. конкурентоспособные преимущества competitive advantages
5. персонал по развитию связей с общественностью public relation staff
6. стандартизация оборудования и процессов управления standardization of equipment and management processes
7. подробное руководство-справочник a handbook, a directory
8. выдача компанией лицензии на производство или продажу товара под ее маркой issuance of a license by a company for the production or sale of goods under its mark
9. расширение сети отелей the expansion of hotel chains
10. иметь доступ к информации по исследованию рынка to have an access to the information on market research
11. централизованная система бухучета и аудита the central accounting and audit system
(11 баллов)
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