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Перевод статьи, название: When friendship and fashion equal success
- 2 страниц
- 2021 год
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Гарантия сервиса Автор24
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Пример перевода первого абзаца:
При запуске Gilt Groupe, интернет-магазина покупок, в котором в настоящее время участвует около 3 млн. человек, соучредители не писали традиционный бизнес-план. Вместо этого 35-летняя Алексис Мэйбанк и 33-летняя Александра Вилкис Уилсон, пользовались той информацией, которую узнали из Гарвардской школы бизнеса. «Вы можете потратить целый месяц на то, чтобы написать прекрасный бизнес-план на 40 страниц, но при этом вы можете потерять крайне важный месяц для запуска своего продукта на рынке», - говорит г-жа Мэйбанк, которая добавляет, что конкуренция на рынках развивается быстро.
When launching Gilt Groupe, an online shopping site that currently has 3m members, the co-founders did not write a traditional business plan. Instead, Alexis Maybank, 35 and Alexandra Wilkis Wilson, 33, took what they had learnt from Harvard Business School. “You could have taken a good month to write a beautiful 40-page business plan, but you could have lost a critical month in getting your product to market,” says Ms Maybank, who adds that competition was coming quickly. “You don’t really know if an idea is going to take off before putting it in front of customers.”
And they did just that. The two founders used a short presentation to convey their idea to the venture capitalists they had found through the business school network. They also talked about what it was like to be two female entrepreneurs, pitching an idea to male-dominated venture capital firms. “Talking about women’s fashion to a bunch of guys in Boston was difficult and something that hadn’t been pitched to them very many times,” says Ms Maybank.
However, after initial investment, it took only two months to build a site that was ready to test. Three years later, in spite of intense competition from newer sale sites such as HauteLook or Rue La La in the US, Gilt is still expanding quickly.
Launched just before the US recession in November 2007, the Gilt site offers limited-time fashion bargains to a restricted list of customer members, and the site’s members can invite new members to use the site. Gilt’s business, dominated by its fashion sales, draws “hundreds of thousands of people” checking its site each day, the group says, mostly at or soon after it opens its selected daily sales at noon New York time.
Перевод данной статьи под названием "When friendship and fashion equal success" был выполнен квалифицированным и дипломированным переводчиком в 2021 году.
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